For five years as a web specialist at Johnson & Johnson, I consistently faced challenges gathering clear feedback from brand teams. The traditional process—using PDFs for feedback—was confusing, inefficient, and often led to miscommunications, delays, and even compliance incidents.

I searched for a simpler way: allowing teams to comment directly on live web pages. This idea inspired Simple Commenter, an intuitive website annotation tool designed specifically for non-technical users. Simple Commenter makes annotating websites as easy and precise as commenting on a PDF, significantly enhancing clarity and workflow efficiency.

My Entrepreneurial Journey

Entrepreneurship has always been central to my professional path. Beyond my role at Johnson & Johnson, I've successfully launched digital products like Truth or Dare AI—an interactive game leveraging artificial intelligence—and have worked with various clients across different industries. My experiences in advertising agencies and startups have provided deep expertise in digital product design, user experience, branding, and marketing.

I believe in quickly launching your MVP and continuously improving it based on real user feedback. I've learned my lesson from waiting for perfection and never launching—what brings me success now is launching first and improving later.

Let's Connect

If you're an entrepreneur seeking a reliable partner for digital product development—from initial concept and UI/UX design to strategic marketing—I’d love to connect. Let’s collaborate and bring your vision to life.

Let’s build something great together.